If you own a small business, you need to target a specific audience. You should target a demographic, a customer base, and a region. When it comes to SEOs, geographically targeting a potential clientele helps you specialise in a certain area. The method also helps you rise substantially in the search rankings and stand out among the rest.
Depending on the nature of your business, the increase does not necessarily mean you have targeted potential local customers. For example, Southeast Asia contains a few of the fastest growing marketplaces in the world. If you are trying to market your goods or services to clients, you should seriously consider a country in Southeast Asia. However, the areas can pose a timezone problem.
Time Zone Issues
If you live in London or somewhere on the island of Great Britain, you are seven hours behind most of Southeast Asia. Additionally, when it is noon in London, it is 7:00 PM in Saigon, Vietnam. Therefore, a bit of an overlap exists, but you may not always be awake at the same time as your customers and vice versa. So, if you are dealing with businesses in other parts of the world, you need to discover a more versatile method.
You probably do not want to stay up all night answering phone calls from customers around the world. However, you do not have to be awake in order to answer international phone calls. If you hire a company such as Message Direct to answer your phone calls, you can run a 24/7 business without leaving your couch. Here is how the service works.
How the Call Answering Service Works
When you sign up for a call answering service, the company will either charge you by each phone call or with a monthly fee. The initial payment method is definitely the more affordable option. You have the ability to engage or disengage your call forwarding process. If you turn it on, each phone call you receive is forwarded to the message taking service.
The professionals at the message taking service answers the phone as your business. Additionally, they take a message and forward it to you in whichever way you prefer.
When you allow a professional service to answer your phone calls, you receive several benefits. First, you are able to answer your phone calls at any time of the day or night. In the competitive twenty-first century climate, it is incredibly important for a business to stay afloat. If a customer does not get an answer, they will probably seek the services of your competitor.
Secondly, the service allows you to answer a high volume of calls if your business starts expanding quickly. A rapidly growing business is a great thing. However, if you bring in customers faster than you cover them, the rapid expansion can become a problem. Message taking services eliminate the risk of missing calls.
If you need your phone calls answered when you are busy or not available, you can hire a company to answer each call. Make sure to hire a professional and affordable business. Many business owners simply use automated phone answering services, but you should avoid this method.
If you have ever called a company and shouted at their automated answering machine, you know how frustrating the automatic systems are. Well, recent data has suggested that you are not alone, and your business may suffer if you choose an automated answering service.
What the Data Reveals
Researchers at the United States Institution have collected data proving that customers fundamentally dislike communicating with automated messaging services. Recent research has found that 80% of survey respondents say that they dislike talking to automated answering machines. 45% of respondents have actually chosen not to do business with a company because they use an automated answering service.
Therefore, if you use an automated service, you stand to lose as much as 45% of your customers. Depending on the nature of your business, the number may rise even higher. If you run a business in the internet age, you have an unprecedented amount of competition, and your customers have more options than they have ever had. If they receive bad service, they can find someone else who sells or offers the same services as you do.
In fact, businesses can work around the globe. Therefore, if you want to compete, you have to work diligently and provide customers with the best possible service. For example, you can provide them with living people to answer their phone calls. To do this, you need to hire a message taking service that answers your phones with courtesy and professionalism.
Courtesy and Professionalism
Courtesy and professionalism are important because you only have one opportunity to make a good first impression. When customer walk into your store, their first impression will likely stick with them for years. If they return to your office or business, they will probably remember their initial impression for as long as they do business with you.
You can change a first impression, but you cannot erase it. The same is true regarding the first time someone calls your business. In many cases, a simple and brief phone call is their first overall impression of your business. If an employee who is courteous and professional answers the phone and handles the situation skilfully, he or she creates a great impression in the mind of the customer.
You receive a similar type of service when you hire a quality message-taking service. The best messaging services are staffed by quality professionals who take their jobs seriously. When you hire employees or when you pay someone to do a service for you, you hire only individuals who exceed at what they do. The same is true of those who answer your phones.
You should hire professionals who take their jobs seriously. Though answering phones may seem simple, it is courtesy and professionalism that sets your business apart and attracts many customers.